ESIL University
Admissions · +7 708 227 01 01Astana · 7 A. Zhubanov St.
ESILUniversity · Est. 1999
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DEPARTMENT OF MANAGEMENT

NiyazovMusaNaymanuly

PhD, Acting Associate Professor

Niyazov Musa Naymanuly

Key facts

Academic title
PhD, Acting Associate Professor
Email
nmussa1997@gmail.com

Research interests

  • Product management
  • user experience (UX)
  • digital transformation
  • product design
  • change management
  • customer experience (CX)
  • user behavior analysis

Education

  1. University of International Trade and Economics — bachelor in insurance (

  2. 2014–2018

    ) ESIL University — master of management (

  3. 2018–2020

    ) ESIL University — doctor of management (

  4. 2020–2022)

Work experience

  1. ‘Kcell’ JSC — lead product designer / head of the product design team (

  2. 2021–2025

    ) Digital Systems Service — UX designer (

  3. 2021

    ) Center for the Development of Interreligious and Intercivilizational Dialogue — graphic and web design specialist (

  4. 2020–2021

    ) AAS-Food LLP — graphic web designer (

  5. 2017–2019)

Publications and projects

Scopus publications

More than 15

Awards and merits

  • A significant contribution to the development of digital products: a 31% growth in MAU, an 11% increase in fintech transactions, a 32% increase in e-commerce sales, an increase in NPS, and the mobile app’s entry into the top 30 best apps in Kazakhstan according to Forbes.