Opening of the Department of Economics and Marketing Week. Ceremonial addresses were delivered by the Dean of the Faculty of Business and Management, Cand.Sc. (Economics), Associate Professor Alina G.B., and the Head of the Department of Economics and Marketing, Cand.Sc. (Economics), Acting Professor Daribayeva A.K.
A round table was held on the topic: "What do we know about economics in general and the national economy of modern Kazakhstan in particular? A political economist's perspective," with the participation of the Vice-President of the educational corporation "Turan," Doctor of Economics, Professor at the University of Turan-Astana, Academician of the Academy of Economic Sciences of Kazakhstan, and Full Member of the Philosophical-Economic Academic Assembly of Lomonosov Moscow State University (Russia), Aliyev U.Zh., as well as the faculty of the department and students of the specialisations "Economics" and "World Economy."
Esil University hosted a guest lecture on the topic "CROWDFUNDING — an Investment Platform," with the participation of second-year students of the Department of Economics and Marketing. The head of the enterprise, Bekzat Baymen, shared valuable knowledge and experience in the field of crowdfunding as an effective instrument for attracting investment.
The lecture covered important aspects of crowdfunding, including the principles of operation of investment platforms and the key advantages for entrepreneurs and investors. Students were afforded a unique opportunity to ask questions, discuss topical issues, and deepen their knowledge in the fields of finance and entrepreneurship.
Esil University organized a meeting with students residing in the student dormitory as part of the Department of Economics and Marketing Week.
The event was dedicated to Economist's Day; those in attendance engaged in a discussion on the topic "The Role of Youth in the Formation of an Independent State." Students participated actively in the discussion and posed questions of interest.
As part of the week's programme, a guest lecture was delivered on the latest trends in product promotion. The session was conducted by the Head of LLP "Welding Company" under the trademark SVARKA.KZ — A.V. Kasyanenko. Students gained valuable knowledge about contemporary marketing strategies and the successful promotion of products in the marketplace.
A brain-ring competition on the discipline "Economic Theory" was also conducted for 1st-year students. It is worth noting that this innovative form of instruction is designed to make the educational process more engaging and beneficial.
The Department of Economics and Marketing concluded a series of events dedicated to the department's week. Special attention was given to the "Best Analyst" quiz, organised jointly with fourth-year students of the Economics programme.
